Exciting news! Adamo Software is in Singapore and ready to be part of Asia’s leading B2B trade show – ITB Asia 2024!
ITB Asia is the go-to spot for the travel trade scene, where you can connect with quality customers and get down to business. This is the place where international exhibitors from all parts of the travel-value chain hang out, along with Asia Pacific’s top travel companies and up-and-coming small and medium-sized businesses, connecting with leading international buyers from the MICE, Leisure, Corporate Travel, and Travel Technology scenes.
Adamo Software was honored to participate in ITB Asia at Singapore from 23 – 25 October 2024. This is such an amazing chance for us to connect with the travel leaders and unlock some incredible business opportunities ahead!
I. About ITB Asia
ITB Asia, Asia’s Leading Travel Trade Show, is an annually held B2B trade show and convention for the travel industry; it’s the go-to event for the Asia Pacific travel industry.
It is back for its 17th year and will take place at Marina Bay Sands, Singapore from October 23 to 25, 2024.
ITB Asia 2024 is organized by Messe Berlin Asia Pacific and supported by the Singapore exhibition & Convention Bureau. It is co-located with MICE Show Asia and Travel Tech Asia covering the key verticals in the travel industry such as Leisure, MICE, Corporate, and Travel Technology. Featuring three shows all in one event, ITB Asia stands out as the largest travel showcase in Asia.
The events feature thousands of exhibiting companies from the Asia-Pacific region, Europe, the Americas, Africa, and the Middle East. Exhibitors from all parts of the industry show up for the event, like destinations, airlines and airports, hotels and resorts, theme parks and attractions, inbound tour operators, inbound DMCs, cruise lines, spas, venues, other meeting spots, and travel tech companies.
II. Adamo’s presence at ITB Asia 2024 – What we got?
Adamo representatives, including CTO Mr. Henry Ly, Sales Director Jade Nguyen, and Marketing Manager Linh Hoang, were present and checked in at the event on October 23, 2024.
The show kicks off with a series of C-Suite Talks in the Travel Tech Theater exploring extensive insights about travel industry. Speakers in this part of the show share inspiring success stories, highlighting how their destinations offer exceptional experiences and unveiling the limitless potential of the new generation’s MICE destinations. Besides, this is also a good chance to discover how other global peers are adapting and innovating to foster growth mid known and unknown obstacles.
Another important aspect of this event is business matching. Our team had a wonderful chance to connect with key players from the travel and tech industries, showcasing innovations, sharing insights, and building new partnerships. We’re thrilled to connect with industry leaders, explore the latest travel technologies, and showcase our innovative solutions in travel tech.
Lastly, an essential component – Attend the exhibitor’s booth. Here, we were excited to share Adamo’s values at this event and discuss how we can assist in transforming the travel business with our tailored tech solutions. Additionally, we discuss the challenges we faced while integrating technology into the travel and hospitality industries and gather plenty of helpful advice.
ITB Asia 2024 was a truly fantastic event that allowed Adamo to gain insights from leaders in the travel industry, while also creating new business opportunities and paving the way for wonderful cooperation in the future.